Collective Efforts and 1320records are proud to announce the Feb. 16, 2010 release of the much anticipated Full length album ‘Freezing World”. ‘Crazy Things’ is the first single from the new album; familiar to CE fans, and free to download right here. Keep an eye out for the new single, “Freezing World feat DIllon” in early January 2010.

On their most recent effort, dubbed “Freezing World,” CE gives us a glimpse into the ways we all struggle to survive and be happy. The general vibe of the album is hopeful yet melancholy, filled with lyrical and sonic overtones that paint a dark picture of the group struggling to do their best to stay afloat in a world full of fading dreams, broken promises and musical disillusionment. The CE crew provides the majority of the production, but the album includes one soon-to-be-classic track produced by Diamond D, the rap veteran best known for his part in the Diggin’ in the Crates Crew. The song, “I Get Down,” complements the overall mood of the album perfectly. “It’s an honor working with Diamond D,” offers J-Mil. “He is, in my mind, a true living legend.” With sprinkles of live instrumentation and soulful melodies offset by hard-driving rhythms, each MC who blesses the project brings their own unique insight and character to the unfolding story that is their life’s work to date. “All we can do is just keep on making the music,” says Ben Hameen. “It can be a cold world out there, but there is something burning inside of us, and when we make that connection and put it all together something magical happens, and I’m proud to be a part of it.” Collective Efforts brought Medicine to many hip hop heads in need, and with their latest offering they’re sure to heat up this Freezing World.